Sreekanth Menon is an analytics leader with 20+ years of experience in Data Science & Analytics. Sreekanth started his career in the world of consumer research / survey research building advanced Statistical models to solve for complex challenges like measuring the advertising effectiveness, predicting customer satisfaction etc. After an extensive stint with a Market research agency, he moved on to Symphony leading a large Analytics team, and focusing on building a Digital Retail Measurement system which embedded Advanced algorithms to solve multiple business problems of Fortune 500 CPG Retail clients. Sreekanth joined Genpact as part of Symphony Marketing Solutions acquisition and is currently managing Global Data Science practice for Genpact Analytics. As Data Science leader , Sreekanth has incubated and launched almost 50+ advanced analytics products in the global market and worked closely with Fortune 500 clients to drive impact on their business by enabling them with innovative AI-led solutions and practices. Sreekanth lives in Bangalore with his family and loves to go for long rides in the mountains and beaches. Sreekanth is an ardent fan of Mohanlal and his favourite pass time is to watch old cult classic movies of him.