Sandeep is the founder and Managing Director of Cartesian Consulting.
An alumnus of IIM Calcutta and an entrepreneur who set up his first
company whilst still in college, Sandeep has been at the forefront of
analytics adoption in the Indian market for over a decade, and is seen as a
thought leader who brings in creativity and story telling to data. He has
worked with and advised hundreds of brands on their analytics and CRM
requirements, and his favourite areas of practice continue to be the art of
nudging customer behaviour, with sharp targeted interventions. He is also
a cartoonist and musician who continues to sketch and write music daily.